Research and Development

Customer Validation Industry Report: Trends and Insights for 2020

The latest report shows how processes and tools are influencing the tactics, time investments, and overall success of today’s Customer Validation programs.

How are Customer Validation programs evolving in 2020? Based on the data from 240+ respondents across industry verticals, this in-depth analysis of the customer testing industry reveals the biggest obstacles facing CV programs and the professionals who manage them. Learn which tactics are detracting from program effectiveness and which ones are making a lasting impact on program success.

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